Activity 5: Evaluating the advertising campaign

M3: Explain how created media components comply with the codes and conventions of the media sector Introduce the campaign: I have created a 43 second long cross media advert to be promote on TV and social media, in the build up to the 2020 Euros. Regulations to Suntory’s brief was followed, aiming this at 16-30Continue reading “Activity 5: Evaluating the advertising campaign”

Activity 4: Pre-production material

P3: Pre-Production material Lucozade Energy Advert (copy and paste link into google) Risk Assessment Storyboard Camera Shot List Talent Release Location Release Location Scout Music Release P4: How social media and website adverts will be used What social media sites will be used? The predominant social media site used to promote this advert is Instagram,Continue reading “Activity 4: Pre-production material”

Activity 3: Legal and ethical issues

Legal: Firstly, one legal issue we have to take into consideration is the copyright legislation, this states that the exclusive right given to creator of a product/creative work to reproduce/include the copyrighted. Within my advert this will be most applicable towards the non-diegetic sound effects, mainly consisting of music; this is because I will mostContinue reading “Activity 3: Legal and ethical issues”

Activity 2: Planning an advertising campaign

Introduction: My initial ideas that I want to project consist of creating a 30 second long TV advert, this will allow an audience to stay engaged and also not lose interest after a prolonged period of time. The notion I will follow is to focus on the education and entertainment of the advert, this willContinue reading “Activity 2: Planning an advertising campaign”

Activity 1: Existing media advertising campaigns

Walkers Advert: What is an advertising campaign? An advertising campaign is a regime that is a company takes on with the intention to promote a product, Walkers did this in the essence of creating an advert for their new product, MixUps. Other types of production can be used like posters, social media, adverts, trailers etc.Continue reading “Activity 1: Existing media advertising campaigns”

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